Kat Von D Beauty was created and launched in 2008. Inspired by the inks of her world-famous tattoo shop, High Voltage Tattoo, Kat created a beloved makeup brand that specializes in high pigment, long wear and cruelty-free beauty products that empower you to unleash your inner artist.
As a passionate animal-rights activist, Kat Von D is committed to ensuring Cruelty Free beauty and Vegan makeup within her line. In recognition of her work, Kat was the recipient of the Animal Rights National Conference’s Celebrity Animal Advocate Award and named Vegan Celebrity of the Year in 2017.
Exclusive to Debenhams, this unstoppable brand continues to go from strength to strength with standout launches and award winning products.